Tyson Foods explores faith-based marketing
Free downloadable prayer booklets. Placing part-time chaplains in food-processing plants nationwide. It's all part of a new marketing initiative by Tyson Foods, designed to appeal to Americans of various faiths. Details from AdAge.com.
Tags: Faith-Based Marketing, Faith-Friendly Marketing, Marketing, Advertising, Business, Employers, Employees, Faith, Religion, Culture, Media by Sistrunk