Sunday, July 24, 2005

About Deb Sistrunk

Your one-stop shop for communications services

With 20 years of direct media and public relations experience under her belt, Deb Sistrunk knows what works and doesn't work when it comes to communications. She works in the corporate and nonprofit sector, realizing that most of her clients don't have unlimited budgets. Deb also understands the short timelines that many organizations work under and the importance of meeting company objectives.

This creative professional, working with a team, serves clients by:

  • Developing targeted marketing plans designed to achieve measurable results
  • Creating news releases, press kits, and various marketing materials
  • Acting as a news broker
  • Creating and maintaining Web content, including blogs, to give your organization a strong online presence
  • Using her knowledge of media relations to obtain maximum positive exposure
  • Utilizing her understanding of the media culture work to your advantage
  • Creating a full range of materials to support objectives - providing services for print, broadcast, and the Internet
Some specific services include copywriting and editing. Deb Sistrunk produces a variety of printed materials, such as brochures, newsletters, news releases, media advisories, news stories, features. In addition, Deb develops web content, including blogs. She is also experienced in writing and producing for radio and television. At your request, Deb and her colleagues will also book interviews and perform other tasks related to news brokering. The team's multi-faceted skills are effective in:
  1. Corporate public relations
  2. Marketing
  3. Public engagement
  4. Advocacy
  5. Articulating urban agendas
Deb's strength: Developing imaginative, innovative delivery systems to effectively communicate each client's message. The goal is to use public relations and marketing as effective tools to support clearly-stated objectives.

Deb and her colleagues provide solutions in public relations, communications, marketing, research, and public engagement. The team works with local, regional and national media, and has experience in working with diverse audiences.

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